Unlike typical sensory panels and consumer surveys, they will not involve testing of sample products but creation of innovative, non-yet-existing combinations of product features and benefits. The Lab methodology is developed jointly by industrial and academic experts, and activities are pre-competitive in nature, i.e. multiple companies could be inspired by insights into consumer preferences. In 2019, the Labs will be organized in Poland, Lithuania, Portugal and Spain, engaging older consumers (aged 60+). The activity contributes to the implementation of EIT Food RIS Strategy, Action Line 2 by strengthening the innovative ecosystems of targeted EIT RIS countries.
RIS Consumer Engagement Labs
RIS Consumer Engagement Labs are pre-competitive co-creation sessions carried out by a similar group of consumers (selected based on specific segmentation criteria) in a joint, physical place and limited in time, focused on ideation/ development of new product concepts.
Creative workshops designed to find solutions to current and future challenges in the food and agriculture system
Training, mentoring, business coaching and networking opportunities for women entrepreneurs in the agrifood sector
The objective of this programme is to motivate early stage female entrepreneurs to harness their power, understand their innate ability to succeed and overcome any obstacles, equip them with the appropriate knowledge,confidence and networks to successfully start and develop sustainable businesses.
The aim of the SME workshops is to identify contemporary challenges and solutions in the poultry industry dedicated to feed manufacturers, advisors, farmers and employees in poultry factories, as well as managers responsible for the strategy and profitability of fodder and poultry production, all from RIS-eligible regions.
What are the health benefits of some traditional festive foods? This Christmas, the EIT Food Health Claims Unpacked project celebrates relaunching their digital platform and explain which festive foods we....
In the past 40 years, childhood obesity has become one of our most serious public health challenges, and a recognised problem in every country in the world.