Participants
Transforming consumer needs into products and technologies for retailers
2022
2025
Two key opportunities for startups and entrepreneurs (MVP)
1. Do you have an innovative product ready to test with consumers?
If your startup is ready to put your product in front of real consumers, this is your chance. Validate, refine, and optimize your offering based on direct feedback from your target audience.
2. Eager to validate your technology or service with a retailer?
Showcase your technology or service to renowned retailers. Selected projects will have the change to run a PoC (Proof of Concept) with retailers.
Offer for startups/entrepeneurs
STARTUPS & ENTREPRENEURS
- Product Testing and Commercialization
- Product Testing with Consumers: Validate your product with real consumers to refine it before launch.
- Commercialization with Retailers: Boost your startup with €30,000 to refine products or Proof of Concept (PoC).
- MVP Validation: Test your Minimum Viable Product (MVP) with consumers and receive €30,000 to refine it.
- Retail-Focused Technology: Implement new technologies in retail with €15,000 support for retailers.
- Technology focused on:
Reduction in Food Waste and Loss: Technologies to reduce food waste and loss across retail activities. - Circular Solutions for Food Systems: Sustainable solutions addressing food system challenges.
- Resilient Supply Chain: AI and digital tools to build robust and adaptive supply chains.
- Technology focused on:
Offer for students
STUDENTS
- Skills Development: Learn how to be retail-ready through tailored workshops.
- Networking opportunities: Become part of the EIT Food community
- Future possibility of joining EIT Food entrepreneurship programmes
Call Guidelines 2025
You can check the published call guidelines for 2025 cohort: Call Guidelines 2025
more
Project lead
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