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The Food Fight podcast

How to build a purpose-driven food company

How to build a purpose-driven food company

How to build a purpose-driven food company

Matt Eastland is joined by Mark Cuddigan, the CEO of organic baby food brand Ella’s Kitchen, alongside Solveiga Pakštaitė, the founder of Mimica – a startup fighting food waste with temperature reactive labels. They explain why they put values before profit, and why every food business should be driven by the desire to do good in the world. 

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Published on Tuesday, October 27, 2020 Duration: 30:32

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Entrepreneurship (3)
# Title Themes Listen on
Spotlight: ScanTrust on reconnecting with consumers
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Spotlight: ScanTrust on reconnecting with consumers
Consumer Trust
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Connecting Food on blockchain transparency in the food system
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Connecting Food on blockchain transparency in the food system
Digitalisation
7:40
Forecasting the future: the biggest agrifood trends for 2021
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Forecasting the future: the biggest agrifood trends for 2021
Consumer Behaviour
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Spotlight: Porphyrio on poultry data management
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Spotlight: Porphyrio on poultry data management
Digitalisation
8:21
The impact of Covid-19 on consumer food habits and the Agrifood sector
45
The impact of Covid-19 on consumer food habits and the Agrifood sector
Consumer Behaviour
36:34
Spotlight: Eagle Genomics on data science
40
Spotlight: Eagle Genomics on data science
Digitalisation
9:03
Childhood nutrition and health: are we doing enough?
41
Childhood nutrition and health: are we doing enough?
Health & Nutrition
42:11
Spotlight: AgriFoodX on plastic alternatives
42
Spotlight: AgriFoodX on plastic alternatives
Sustainability
8:43
Spotlight: BeYou on digital health
44
Spotlight: BeYou on digital health
Digitalisation
7:54
Bridging the skills gap
43
Bridging the skills gap
Learning & Development
47:09
Spotlight: Freeze-em on insect farming
39
Spotlight: Freeze-em on insect farming
New Product Development
6:30
The journey of an entrepreneur
38
The journey of an entrepreneur
Entrepreneurship
49:03
Spotlight: Trellis on food production efficiency
37
Spotlight: Trellis on food production efficiency
Food Production
8:09
Insects in the food system: novelty or necessity?
36
Insects in the food system: novelty or necessity?
New Product Development
45:31
Spotlight: Innovopro on chickpea potential
35
Spotlight: Innovopro on chickpea potential
Sustainability
7:41
Has modern farming failed?
34
Has modern farming failed?
Sustainability
44:59
Spotlight: Tastewise on understanding food trends
33
Spotlight: Tastewise on understanding food trends
Consumer Behaviour
8:47
Innovating through adversity
32
Innovating through adversity
Entrepreneurship
47:02
Spotlight: Orbisk on food waste technology
31
Spotlight: Orbisk on food waste technology
Food Loss & Waste
9:06
Does food need to be packaged?
30
Does food need to be packaged?
Sustainability
36:53
Spotlight: Prolupin on plant proteins
29
Spotlight: Prolupin on plant proteins
Sustainability
7:21
Waste Not, Want Not
28
Waste Not, Want Not
Food Loss & Waste
52:17
Spotlight: Urban Crop Solutions on vertical farming
27
Spotlight: Urban Crop Solutions on vertical farming
Food Technology
6:30
The most extreme places to grow food
26
The most extreme places to grow food
Food Production
45:38
The Big Takeaway
25
The Big Takeaway
Learning & Development
32:39
Spotlight: Agricolus on smart farming
24
Spotlight: Agricolus on smart farming
Digitalisation
6:13
Food in crisis: is the food system resilient enough?
23
Food in crisis: is the food system resilient enough?
Food Safety & Quality
44:15
Spotlight: Wasteless on saving perishable food
22
Spotlight: Wasteless on saving perishable food
Food Loss & Waste
6:24
How to build a purpose-driven food company
21
How to build a purpose-driven food company
Entrepreneurship
30:32
Spotlight: Banabooms on reducing food waste
20
Spotlight: Banabooms on reducing food waste
Food Loss & Waste
5:12
Is our food safe?
19
Is our food safe?
Food Safety & Quality
39:16
Spotlight: Aleph Farms on cultivated meat.
18
Spotlight: Aleph Farms on cultivated meat.
New Product Development
6:42
Is sugar the new tobacco?
17
Is sugar the new tobacco?
Health & Nutrition
33:41
Spotlight: Natural Machines on Printing Food
16
Spotlight: Natural Machines on Printing Food
New Product Development
6:36
Can we trust the food we eat?
15
Can we trust the food we eat?
Consumer Trust
35:57
Spotlight: GrainSense on ensuring crop quality
14
Spotlight: GrainSense on ensuring crop quality
Food Safety & Quality
4:53
Is technology protecting or exploiting our seas and oceans?
13
Is technology protecting or exploiting our seas and oceans?
Food Technology
27:21
Spotlight: NapiFeryn on sustainable protein
12
Spotlight: NapiFeryn on sustainable protein
Sustainability
6:07
What’s the beef with alternative protein? 
11
What’s the beef with alternative protein? 
Sustainability
34:52
Spotlight: Stem on sugar replacement
10
Spotlight: Stem on sugar replacement
New Product Development
7:25
Is there value in food waste?
9
Is there value in food waste?
Food Loss & Waste
42:57
Spotlight: Tipa on disrupting plastic packaging’
8
Spotlight: Tipa on disrupting plastic packaging’
New Product Development
5:43
Can we really influence consumers to make healthier food choices?
7
Can we really influence consumers to make healthier food choices?
Consumer Behaviour
30:01
Spotlight: FoodParing on making sustainability tasty
6
Spotlight: FoodParing on making sustainability tasty
Digitalisation
8:26
Should producers be responsible for making food healthy?
5
Should producers be responsible for making food healthy?
Health & Nutrition
28:35
Spotlight: RethinkResource on creating value from food waste
4
Spotlight: RethinkResource on creating value from food waste
Food Loss & Waste
5:25
How do we clean up all the food waste?
3
How do we clean up all the food waste?
Food Loss & Waste
27:05
Spotlight: 3F BIO on alternative protein
2
Spotlight: 3F BIO on alternative protein
Sustainability
7:08
Can we really feed 10 billion people by 2050?
1
Can we really feed 10 billion people by 2050?
Sustainability
45:33