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Julienne Bruno: bringing their naturally plant-based cheeses to new countries within the European region

JULIENNE BRUNO aims to accelerate entry into new markets and provide investment to ensure commercial success in these markets - this includes launch marketing to drive awareness of the new products in the market as well as promotions and point of sale marketing to drive trial and rate of sale.

2024
2025

JULIENNE BRUNO is a multi-award winning food brand creating naturally plant-based products with a focus on taste, quality and innovation. Designed to be loved by everyone, not just those who follow a plant-based diet, the products are crafted to deliver genuinely indulgent experiences that feel familiar, not alternative.

With support from the EIT Food Fast Track to Market programme, Julienne Bruno successfully launched into Switzerland and Ireland, securing national retail listings and building strong local momentum. The funding enabled the team to move quickly, investing in local expertise, retail relationships and market-specific activations that brought the brand to life on shelf.

As the brand continues to grow, EIT Food’s backing will help unlock new listings, scale visibility and accelerate market entry. All while supporting the shared mission of building a more sustainable food system where better choices are also the most delicious ones.

Project lead

Axel katalan julienne bruno Axel Katalan

Project Lead

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