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EIT Food, Foodvalley and Food Innovation Hub Europe launch their first landscape initiative to help farmers implement regenerative practices

  • Navarra 360º is the first landscape project to be launched under the Regenerative Innovation Portfolio, an ecosystem collaboration established as a Food Innovation Hub Europe initiative of the World Economic Forum, financed by EIT Food and delivered by EIT Food and Foodvalley NL
  • The project aims to improve the quality of the soil, biodiversity, carbon footprint, water use, and social and economic indicators
  • €3M will be invested over three years with the aim of creating a model that can be replicated elsewhere in Europe
  • The Navarra 360º project will support 80 farmers in northern Spain to transition to regenerative agriculture practices
19 Jul 2024

“When this project came about over a year ago, it was essential to convince the most pioneering companies in this field to work together, because together we can make more progress than individually.

“We know of no other similar initiative in Europe with public-private collaboration. We are grateful to Danone, Cargill and Intermalta, as well as the Government of Navarre, for their involvement in bringing this to life.”

- Begoña Pérez Villarreal, Director for EIT Food South

“Farmers are the basis of the project: their involvement is the key to everything.

“Each activity has been designed with them, with a participative process, to help them in their transition, and is aligned with the values we want to transmit.”

- Melissa Comellas, Regional Programme Manager of the Regenerative Agriculture Programme and Navarra 360º

“This first landscape is the beginning of many more landscapes to be developed across Europe. These landscape partners collaborate and demonstrate viable pathways in various European ecological and economical settings, showing how we can scale regenerative practices and support farmers in their transition, with the involvement of all value chain parties and beyond. The formation of the consortium and the development of the regional programme in the Navarre have already been a valuable learning experience in social innovation.”

- Jolijn Zwart-van Kessel, Innovation Lead Circular Agrifood at Food Valley NL

“It is exciting to see this cross-value chain collaboration on regenerative agriculture becoming a reality. Creating sustainable future food systems requires multiple innovations, from new ways of farming to new ways of financing or processing. At the basis of these innovations are pioneers with the vision and courage to venture into the unknown and create new sustainable solutions. At the Food Innovation Hub Europe, we are proud to support and learn from initiatives like Navarra 360º."

- Marieke Harteveld, Program manager Food Innovation Hub Europe

The project will involve a broad range of actors across the food system, including Danone Ecosystem, Cargill, Danone and Intermalta, which are providing financial support and liaising with the entire value chain, as well as service providers Navarra Institute of Food Technologies and Infrastructures (INTIA), Agropec, and Lursare Ekosistemas, which are contributing training, advice and supporting the impact measurement of the project. Navarra 360º is a pilot case for SAI, which will help enable scalable monitoring and prove the impact of the programme. The Government of Navarra and Caja Rural de Navarra are offering expert support, and Harivenasa, independent farmers, AN Group and others from the agricultural sector are involved.

About the Regenerative Innovation Portfolio

The Regenerative Innovation Portfolio is an ecosystem collaboration established as a Food Innovation Hub Europe initiative of the World Economic Forum, financed by EIT Food and delivered by EIT Food and Foodvalley NL. It brings together a wide array of actors within Europe to action the critical systemic shifts we need to transition our food system to be more sustainable and fair while producing healthier food for the future.

About EIT Food 

EIT Food is the world’s largest and most dynamic food innovation community. We accelerate innovation to build a future-fit food system that produces healthy and sustainable food for all.    

Supported by the European Institute of Innovation and Technology (EIT), a body of the European Union, we invest in projects, organisations and individuals that share our goals for a healthy and sustainable food system. We unlock innovation potential in businesses and universities and create and scale agrifood startups to bring new technologies and products to market. We equip entrepreneurs and professionals with the skills needed to transform the food system and put consumers at the heart of our work, helping build trust by reconnecting them to the origins of their food.

We are one of nine innovation communities established by the European Institute for Innovation & Technology (EIT), an independent EU body set up in 2008 to drive innovation and entrepreneurship across Europe.

Find out more at www.eitfood.eu or follow us via social media:

X (Twitter), Facebook, LinkedIn, YouTube and Instagram.

About Foodvalley

By 2050, the food system must provide food security for 10 billion people worldwide. Tasty, affordable, healthy and sustainable food produced with respect for animals and our planet. It’s a big challenge, but achievable if we join forces to shape the future of food together. The urgency is clear, but there are obstacles that individual parties cannot overcome alone.

Foodvalley guides parties from ideas and ambitions to practice. We are an independent organization, based in Wageningen in The Netherlands, that promotes collective action with frontrunners from different sectors and countries. We strengthen the international ecosystem from farm farm to fork by providing access to the right people, financial resources, shared facilities and best practices. The result: viable businesses and new healthy, sustainable sectors.

Find out more at https://foodvalley.nl/en/ or follow us via LinkedIn

About Food Innovation Hub Europe

The Food Innovation Hub Europe aims to provide scalable, socially accepted, tangible results via interventions, under the themes Nutrition & Health, Protein Transition and Circular Agrifood for the global society and the planet, co-created with game changers and frontrunners through the entire value chain in order to create a fair food system which is ecologically sustainable.

To achieve this goal, the Food Innovation Hub Europe generates, facilitates and supports international, multi-stakeholder initiatives that potentially have a high impact on the challenges of the food system in Europe.

More information via https://fiheurope.org/