Lean Startup Part 2 and Market research for startups

Memi, startup trainer at the Haifa accelerator programme will give a two day workshop on the following subjects; 

 Market research for Startups:

• Width research: goal, free tools 
• Depth research: goal, free tools
• Customer interview 

Lean Startup part 2 (continuation from Lean Canvas Part 1 of 9th July) 

•  Lean canvas homework review
•  Lean canvas (blocks 6-9)
• 3 stages of a startup (problem/solution fit, product/market fit, scale) 

Value proposition:

• What is value
• Jobs to be done
• Value proposition canvas 

Validation (Getting Product/Market Fit) 

• Why do I need to validate?
• What do I need to validate?
• How to validation?  
• Customer interview simulation 

About the trainer:

Memi has gained more than 20 years of vast experience in C level positions in international Hi Tech companies, where heaccumulated know-how and expertise in international markets.  In the last 5 years, he has specialized in acceleration programs (both local and international). Also mastered all latest methodologies (Lean Startup, Jobs to be done, value proposition, where to play). Currently in the 13th program. He isSenior trainer and mentor in the EIT FAN in Haifa (second year in a raw). he holds BSc in information systems (Technion, Israel) and MBA in strategy and international marketing (Tel Aviv university, Israel).  

More details: https://www.linkedin.com/in/memigenosar/