How to market your brand and tell your story

Amanda is a strategist at Saffron Brand Consultants, a globally native consultancy where her clients are just about anything and anywhere. She gets to the beating heart of business and places helping them capture their story to propel them forward and resonate with their audiences. Her background spans entertainment journalism at publications like Time Out and industry research where she built her career in the UK, Middle East and Asia before coming to Spain.Fluent in English and Spanish along with conversational Arabic, Amanda received a B.A. in Middle Eastern Studies and English Literature from Smith College and a masters in Politics and Communication from the London School of Economics. She is passionate about good food and drink – no matter where she is you'll find her searching for the next place to try.

Amanda will give a workshop on the importance of branding, your brand identity, and how to engage with consumers through story telling.