During an intensive 5 day workshop, our industry experts will present not only how to create and execute NPD by understanding the market and consumer needs, but also by providing insight into how to handle competing project requirements and constraints. Put simply, you will be given the entire spectrum of knowledge required to be an expert in New Product Development and much more.
It’s not a school, if all you do is listen! That’s why we include Design Thinking workshops and hands-on experience in a simulated environment. Sound interesting? That’s not all! Thanks to cooperation with market leaders from the food sector, we will show you where these theories meet reality. You’ll get to analyse actual case studies of NPD successes and failures learning from others' real-life experiences!