Protein diversification, policy signals consumers trust

// // Healthier Lives Through Food stage

Plant based, fermentation made and other novel proteins are expanding, yet trust, clarity and price still shape decisions on the shelf. We start with fresh consumer and retailer insights, then a panel weighs which policy signals matter most, simple and honest claims, fair pricing measures and transparent evidence. The audience selects the top actions to take forward with retailers, producers and public bodies, creating a short list of near term priorities for adoption and scale.

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