Intellectual Property Management in the Food Sector: Safeguarding Your Trademarks in the Global Marketplace

Intellectual Property Management in the Food Sector: Safeguarding Your Trademarks in the Global Marketplace

Intellectual property is your company’s lifeblood. Learn what you need to do to safeguard it

The course will focus on:

  • Introduction to intellectual property management;
  • Ways to protect intellectual property in relation to food products;
  • Patents, Trademarks & Taste and smell marks;
  • Design protection;
  • Effective intellectual property protection on local and international markets

Who should join the course

Stakeholders from the food and drink industry - particularly those working in (or with) start-ups and SMEs.

Timeline

The course will have multiple runs in 2019 and 2020.  

Learning objectives and outcomes

Once completed, participants will be able to:

  • Identify value and importance of intellectual property management in food sector industry, especially if you are engaged in start-ups or SMEs;
  • Evaluate limitations and expected sources of problems appearing when intellectual property is poorly managed;
  • Perform to make wise decisions about effective intellectual property protection on local and international markets;
  • Contribute in increasing food sector growth through newly obtained intellectual property management skills;
  • Engage in promoting best practices in protecting intellectual property among food managers and executives, especially those engaged in start-ups and SMEs.

How to join the course

This course is available on FutureLearn: https://www.futurelearn.com/courses/intellectual-property-management-food/1

Partners

The following partners are involved in the project

EPFL (Ecole Polytechnique Federale de Lausanne)
MASPEX
PEPSICO
TECHNION, ISRAEL INSTITUTE OF TECHNOLOGY
UNIVERSITY OF WARSAW

Project lead

Magdalena Marczewska
Institution

Contact details

mmarczewska@wz.uw.edu.pl

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